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Why the name “SedonaCyberLink”?

Why the name “SedonaCyberLink”?

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The other day I ran into a journalist friend in the grocery store. “How is the ‘Save-the-Word’ Business?” he asks. That solicited a flash of a smile and a giggle from me. He had delivered the question in a half-serious, half-joking manner, so when I laughed he responded…